A year that changed the United States forever, 1968 is remembered as a time of societal divisions and cultural shifts. It began with the capture of a US ship by North Koreans and American losses from the Tet Offensive. Then the country was roiled by the assassinations of Martin Luther King and Robert Kennedy. Workers’ strikes and protests in the streets and at the Olympics kept the nation’s attention on the war and the battle for civil rights. A contentious presidential election was marked by Johnson’s decision to bow out, riots at the DNC, and George Wallace’s divisive campaign.
Over the coming months, the Roper Center will use its rich historical collection of opinion polls to explore how the public responded to these events of fifty years ago. Watch our blog for highlights from the dataset collection and iPOLL-based reviews of public opinion from the year that changed everything.