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SaaS Roundup #187

 
Hey there,

Before I let you delve into the depths of how you can use knowledge management to improve the retention of sales knowledge, I want to bring you some good news from our product team.

You can now use Google Auth to sign up and log into ChartMogul. That means you wouldn't have to type in your password every time you want to log in if you're already logged into your Google account — just use the Log in with Google button at the sign-in page.

You can use this with an existing ChartMogul registration and if you have 2-factor authentication enabled, it will continue to work as normal, asking you to enter your 6-digit code every time you try to log in.

Happy clicking!
Ilia @ ChartMogul
New from ChartMogul

Using Knowledge Management to Improve the Flow of Sales Knowledge

Emil Hajric, Helpjuice

When a sales rep leaves your company, it's not just the extra work you have to do to find, hire, and train a new one. The departing employee takes with them a lot of insider knowledge about customers and sales. Not everything is lost, though — use these tactics to retain and share that valuable knowledge across your team.
 
"Sales reps tend to switch jobs often, taking away their knowledge and expertise. The ones that remain at your company often lack the necessary training and struggle to find relevant information. The good news is that you can easily retain your sales knowledge and capitalize on it with knowledge management solutions."
 

This week's top reads

The importance of customer segmentation in SaaS

Christoph Janz, Point Nine Capital

Christoph Janz came up with the "which animals are you hunting" idea, which has inspired our team for multiple initiatives — from pre-made filters inside ChartMogul to our super-popular company t-shirts. In this article, he uses the concept to look at several different examples of SaaS companies and show how vital customer segmentation is for founders and investors alike.
 
"If you fail to segment your data you may, therefore, end up underselling yourself to investors. Even more importantly, looking at aggregate numbers or averages across your entire customer base may lead to poor business decisions."

SaaS Growth Strategies: The Five-Stars Framework

Ed Fry, Paddle

How do you compete in the $600 billion software industry? By following one of 5 well-established strategies to grow. Or even better — all 5 of them. Ed Fry looks into how some of the best known SaaS brands such as Hubspot, Slack, and Shopify have leveraged the Five Star framework to achieve quick and sustainable growth.
 
"In SaaS and the broader tech world, we like to talk about growth functionally, looking at how a particular group of people contribute to SaaS growth:

Build a product that people love
Build a scalable sales & marketing machine
Build a high-performing team 
Raise rounds of investment

But this isn’t the full picture — this describes how a function contributes to business growth, but it doesn’t explain how and why the whole business grows. Software businesses grow like any business — by moving into new markets."

My Experience with Burnout as a Startup Founder

Joel Gascoigne, Buffer

The dynamics of the startup world is definitely one of the high points of being part of such a team. But it can also be lonely, stressful, and exhausting. Especially for founders. In this post, Joel from Buffer shares his candid story of how he reached a burnout point in 2017 and what he did to recover from it.
 
"If you haven’t experienced burnout and you don’t know what it is, it’s very easy to believe it could never happen to you — especially if you’re earlier in your career. I hope sharing my story here — including all the things I wish I’d done differently — can help others who might be close to or actively experiencing burnout."
That's all for this week. Know someone who'd find SaaS Roundup valuable? Please share with them using the buttons below 👇 thanks!

As always, have a great weekend.
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