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TRIAD wins awards for CAK posters, other projects

 

Cuyahoga Falls-based TRIAD has won six Communicator Awards from the Academy of Interactive & Visual Arts. The awards honor several projects including the agency's work on Washington, D.C. posters for Akron-Canton Airport.

 
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Joe Cola: With rebranding, "timing is everything"

 

Joe Cola is Senior Art Director at thunder::tech, an integrated marketing agency with offices in Cleveland, Chicago, and Detroit.

In this piece, Cola offers five strategically major reasons to consider rebranding—and four situations when you shouldn't. 


 
Read Joe Cola on rebranding

 

"59% of executives say they would rather watch a video than read text"

 

This article, published by WRL Advertising in Canton, argues that trends in digital marketing "are heavily influenced by video, motion graphics and other attention-grabbing visuals."

Learn more about the most popular types of motion graphics and how they can benefit your business.

 
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Featured Career Opportunity


Experiential Marketing Manager - MarshBerry


 
Brian Sooy: "Three reasons why your marketing isn’t working (and how to fix it)"

Brian Sooy is President of Aespire in Sheffield Village. 

"There’s probably a bigger problem, and it has to do with your business strategy."
Morgan Anglin analyzes best social media platforms for your audience

Morgan Anglin is Junior Copywriter at Dot Org Solutions in Akron. 

"Knowing which platform to use can be confusing, as each has its own specific purpose, audience and content style." 

 
Ciara Simiele argues SEO and content must work together

Ciara Simiele is Content Marketing Manager at True Digital Communications in Bedford Heights. 

"Search engines continue to get smarter . . . . Your best strategy is to create the best content possible, include the right keywords in addition to some technical factors to ensure users have a positive experience."

Local Marketing Jobs

 
Check out local marketing jobs and internships posted by local brands and agencies including MarshBerry, American Greetings, Dot Org Solutions, Arhaus, BoxCast, Drips, North Coast Media, Sixth City Marketing, BrightEdge, and more.
 
View Updated Jobs List

Congratulations to the following individuals for their professional accomplishments!



Will Beese (OSU) now Associate Lead, Customer Marketing - Omnichannel / Ecommerce at Smucker's 


Sharonica Smedley (JCU) now Marketing Manager, ESPN Cleveland at Good Karma Brands  


Kate Pixler (DePauw) now Senior Account Manager at thunder::tech 


Kimberly Horn (Michigan State) now SEO Strategist at OuterBox


Anastasia Maikranz (Tulane) now Digital Marketing Strategist at Aztek 


Terri Sexton (OU) now Search Engine Optimization Analyst at Cleveland Clinic 


Jessica Trambley (Walsh / Grand Valley State) now Communications Specialist at WRL Advertising 


James Royer (OU / Northern Michigan) now Social Media Lead at Falls 


Katelyn Babich (OSU) now Marketing Coordinator/Specialist at North Coast Media 


Taylor Spielman (Youngstown State University / Youngstown State University) now Senior Paid Media Specialist at OuterBox


Tschanen Brandyberry (OU) now Account Executive at Kiwi Creative 


 
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