MiB * Made in Brussels, our sister company in Belgium reached out to us to find the appropriate locations and casting for the live-action part of this pan-European campaign that introduces the all-new 50€ banknote. We think it turned out pretty nice.
Client: ECB - European Central Bank
Agency: Havas Düsseldorf
Foreign Production C°: MiB * Made in Brussels
Director: Anne Marie Vandeputte
Dop: Thomas Buelens sbc
Production Service by MiL * Made in Lisbon