How Do You Know If It Was a Good Ad?
$4.5 million. That’s what a 30 second ad cost in this year’s Super Bowl – a mere $150,000 per second. That's a lot of money. Was it spent wisely? (If you missed this year's Super Bowl Ads, you can watch them here.)
How many times have you said “Wow! That was a great ad! It was so creative and entertaining!” Now a simple question - what product or service was the ad selling? Can’t remember? Then it was a big waste of money.
In this issue of the Red Rock Vortex, we'll show you how to quickly determine the selling effectiveness of an ad. And, no you don't have to be a marketing guru to figure it out. It's a lot of common sense.
How do you evaluate ads? Let me know here.
I hope you are already getting the biggest bang for your marketing dollars and your advertising is working perfectly. If you have any questions on its effectiveness or if you want to create some exciting, motivating advertising, Red Rock can help.
If you like this issue, please pass it on (or print it out here) and remember referrals are always appreciated.