START WITH THE END IN MIND
When I start working with new students or clients I will often ask, why did you start your business? And always the 2 most common answers are money and freedom. But the irony is most entrepreneurs become so mired in the day-to-day that they never find that freedom, in fact, they find themselves even more consumed with work and worry than when they worked for someone else. This is because almost nobody knows to start with the end in mind. That end is your vision: who you will become in the world and what impact will your company have when it is fully realized? It is a full sensory experience.
If you find yourself lacking both the freedom and financial gain you so deeply desired when you started, ask yourself how clear your vision actually is. How in touch are you with what it is you're actually creating? And how deeply do you let yourself feel that? If you find yourself making excuses about there not being enough certainty to answer those questions or going with the more pseudo-spiritual "I like organic growth" spend some time reflecting on your own resistance to vulnerability. There's no vision without it. And when you're ready, be sure to document your answers to these questions and see what it takes to stay accountable to them. Because, unlike football, in entrepreneurship, there is no OT. #thatsgrowth
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