A lot of us are looking for support, casual interest, likes, and retweets. But you'll find that as an artist or entrepreneur, the word support means so much more. It is our lifeblood, currency, clients, and customers. Support with an invisible ’c’ for cash. There's also a second type of support that's hard to come by.
It's the ultimate support, the type that comes from creatures of legend, like angel investors and other beasts of abundance.
Having angel investors or larger than life distributors get involved in your dreams is ideal. But it's hard to find these suits. And if you do manage to get a line to them its no guarantee that they'd give you the time of day. Catching a person that can change your life in an elevator and giving them your pitch is very rare. No one wants to hear your big ideas as they drown in mimosas at the party that's disguised as a Sunday brunch. And generally, people don't open emails from unfamiliar addresses. And good luck sending that DM you creep.
So you have zero access, you don't run in the coolest circles, you don't own a pair of Chelsea boots and you're deathly afraid of elevators. What do you do?
Well, I’d say you need to work harder than hard and level up your ambition. Try your hardest to achieve your goals. Keep a mean digital portfolio showcasing all your progress and work. Even if you run a retail business I’d still suggest keeping a digital portfolio to showcase your progress. Do everything but wait for someone to come change your life. Try your hardest to flourish, become newsworthy or an independent industry staple.
’If you build it, they will come.’
I live by that old saying. Investors are not rolling dice in a sketchy ally. They're putting bank up for sure things. When you put in the work yourself, start a living breathing business and have the numbers that prove your competence. You'll have produced a very important variable in investment, proof of concept. The investors, executives, and vultures in monkey suits will surely swoop down and try to get involved. Same goes for art, you can be the next best thing. But until there's a recognizable demand for your work corporations won't want to get involved.
I lied above, there's actually 3 types of support. Client / Customer cash, a turbo boost from some type of investor and YOU. You are in fact your greatest source of support. If you're not pep talking yourself, reinvesting in yourself and using your own goods. You will fail. You have to manifest success and if that's too intangible for you then here are some tips on how to become your own angel investor.
Fix Your Credit: Get your free credit report. Find out what you owe to who. Contact those debtors and figure out payment or contest what's owed. A lot of time collectors are willing to negotiate for a lesser fee if it'll get them their money.
Pay your taxes: That LLC you got and celebrated on social media like an idiot. Isn't the golden ticket that validates your future success. It's your eternal tax voucher. Make sure you report your annual profits or lack thereof with Uncle Sam.
Keep records: Keep meticulous records of your costs and earnings.
Open a Business Checking Account: You need to keep your business and your personal finances separate.
And after you've done all of this and have had your business in legitimate existence for at least 3 years. That bank you're banking with may give you that small business loan you’ve needed all this time. And if that's not quick enough for you, you can always try crowdfunding. Which is worth an explanation in another sermon. Good luck out there and believe in your ability to make yourself great.
- Earl 'Wolf' Davis