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New Publications & White Papers

Disaster Recovery Priority Ranking Tool
Professors Cathy Enz and Gary Thompson have created a thinking tool for prioritizing post-COVID-19 recovery initiatives.

The Disaster Recovery Priority Ranking tool is a spreadsheet-based decision-making tool designed to help managers apply a set of evaluation criteria to a variety of recovery-focused strategic initiatives.

Download the free tool and try it out

COVID-19 Reopening Playbook
The months since March 2020 have been unprecedented for all of us, with businesses in the hospitality and travel sector affected most by the Coronavirus. Now, in many parts of the world, we are beginning to see the green shoots of travel resuming, and hotels re-opening. 

Although you might feel overwhelmed, we encourage you to push on! The hotels that reopen most successfully will be the ones to best execute the plays above. Start by picking a few of the ideas that feel most accessible to you, and go from there.

Download Local Measure's best practice guide compiled for hotels and venues based on observations from thousands of hospitality customers across the globe.


Case Study Challenge Solutions Released
The solutions for last month's Beach Enclave case study challenge have been posted. Head over to the School of Hotel Administration's BusinessFeed to see which solution Annie and Vasco chose, as well as the creative solutions sent in by alumni and CHR newsletter subscribers like you. 


Lodging Sector Update
Added cleaning costs increased room expenses (per occupied room) for full-service hotels 20.5% in June or $10.86 compared with last June. Limited-service costs were down (POR).
Throughout the time of the pandemic, China has shown “forecasting power” when projecting the path of U.S. occupancy. However, the most recent alignment of each country’s occupancy levels tells a different story as the U.S. line has flattened in comparison with China’s acceleration.

Upcoming Partner Webinars

July 31
AAHOA
Maximize the Opportunity to Reinvent Travel

August 6
Duetto
One World - One Industry - One Conversation
 
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Visit the School of Hotel Administration's COVID-19 industry resource hub to see upcoming and recorded webinars, faculty research reports, and much more. 

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