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I'm not sure how it's already fall or where the time has gone. If you are wondering if you missed something, you are right; you haven't received a Tidbits newsletter in quite some time. Trendincite LLC has had the "Cobbler’s Children Syndrome" and has been neglectful of Tidbits. It's time to catch up, see what Trendincite LLC has been up to and read this month's Tidbits…

Are you ready to take a bite out of a plant-based cheeseburger? Read Perfumer & Flavorist's Health & Wellness Reboot article, which explores clean labels with organic ingredients, plant-based products and full-service wellness offerings.

Are your senses tingling? Well they should be with all of the multi-sensory activity out there. Read Perfumer & Flavorist's Sensory Sensations article that examines new and interesting sensory concepts, products and restaurants.

Think the shelves can't get any fuller with new fragrances? Think again. Read Perfumer & Flavorist's Fragrance Frenzy article to see the latest fragrance activity.

Did you know sustainable Indian Sandalwood is being grown in Australia? It's returning to the perfumer's palette and they are excited...hear what perfumers have to say in Perfumer & Flavorist.

What do you know about Africa? Africa is a diverse and culturally rich continent presenting a wide variety of market opportunities and ingredients for the fragrance and flavor industry. Read Perfumer & Flavorist's Hottest Emerging Market article.

Honored and humbled to be interviewed by Ingredients Insight about Women in Flavor and Fragrance Commerce, Inc. (WFFC) and their work...find out what the WFFC is all about.

Have you congratulated your fragrance & flavor colleagues? WFFC honored four exceptional women in the fragrance & flavor industry for their achievements and contributions at the Annual Recognition Awards Dinner...see who was honored.

Visited the Upper West Side recently? Check out WFFC's trend excursion and explore where to go.
Tidbits Issue 44 September/October 2016
FASHIONABLE FOOD & BEVERAGES
Food and Beverages have become fashionable. Now more than ever, fashion and food are colliding and there are a variety of fun and creative collaborations happening. From footwear to beauty, everyone wants a piece of the pie.

We All Scream For Ice Cream: This summer ice cream was the darling application for limited edition treats. Morgenstern’s Finest Ice Cream and Glossier partnered for the launch of Glossier’s three flavored Balm DotComs. Inspired by the lip balms, Morgenstern’s created Cherry, Mint and Rose special edition ice cream flavors. Estée Lauder and Jeni Britton Bauer of Jeni’s Ice Cream teamed up to create the Bronze Goddess Sundae. Inspired by “the scent’s most edible notes - orange blossom, coconut and beautiful sandalwood,” the sundae features salty caramel ice cream, toasted coconut, honey-whipped cream and cherries cold-poached in sugar, lemon juice and orange blossom water. Unilever’s brand Magnum Ice Cream debuted a create your own custom-dipping ice cream pop-up bar in NYC’s trendy SoHo neighborhood. Customers selected a vanilla or chocolate ice cream pop, three toppings from a large selection, plus a milk chocolate, white chocolate or dark chocolate dip followed by a drizzle. The Museum of Ice Cream designed an interactive pop-up ice cream exhibit with a “swimmable rainbow sprinkle pool, edible balloons, an immersive chocolate room and a collaborative massive ice cream sundae” in NYC’s MEPA neighborhood.

Cereal Gets A Makeover: Cereal, a childhood classic, is becoming a café focus and taking new forms. Kellogg’s introduced Kellogg’s NYC a cereal café located in Times Square. Kellogg’s partnered with Journee and Pastry Chef Christina Tosi of Milk Bar, best known for her Cereal Milk Ice Cream, to create the inventive menu. Brooklyn lifestyle brand Kith, features Kith Treats, a cereal and ice cream bar located inside the retailer’s flagship sneaker store. The cereals are served with a bowl, spoon and Kith-branded milk in a custom cereal box reminiscent of a sneaker box. Oregon’s Montavilla Brew Works and Coin Toss Brewing launched “Catch a Tiger IPA” aptly named because the beer is infused with Frosted Flakes. Tasting Table and Chef Scott Cioe of the Back Room in NYC, partnered to create an exclusive Tasting Table Lucky Charms™ Cereal Éclair.

Playing Footsie: Footwear brands seem to be the latest in food-inspired fashion partnerships. Dan "Mache" Gamache of Mache Custom Kicks and Brisk joined forces to create limited-edition kicks inspired by Brisk's Iced Tea Pineapple Passionfruit flavor. This year, Nike has released several limited edition food inspired sneakers such as a Starbucks-like sneaker (Nike SB Dunk Low Premium) and Chicken and Waffles inspired-sneaker (Nike SB Dunk High Premium Waffle). The Ky-Rispy Kreme Nike sneaker was created in partnership with Krispy Kreme Donuts and Kyrie Irving, the professional basketball player. Dreamworks and Akid collaborate to create the Good Luck Trolls Collection, a limited edition capsule collection of shoes and clothes inspired by the launch of the Trolls upcoming movie.
Put your ideas on the runway and let Trendincite LLC custom-design a fashionable food and beverage trend excursion, a fashion-forward curated list, a tasty marketing presentation or an appetizing newsletter.

Contact us at amy@trendincite.com or at 888-561-1229 x9. Feel free to forward this e-mail to friends and colleagues who need to be in the know or have them subscribe to Tidbits.

Regards,


Amy Marks-McGee
Your Trend Maven
Trendincite LLC...Inspiration for Creation
www.trendincite.com
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